What about me?

You don't have time for long copy, so here's the short version: 

Started as a Copywriter at 19, worked my way up to lead the most creative digital agency in Romania at 29. In 2023 I made a move to Berlin and started in my current role as CCO of VML Germany.

 

I'm proud of projects with real impact, of unskippable ads, of campaigns the press wants to talk about, of work shared by my friend`s aunt on socials. Driven by winning big business, big awards and having big fun while we're at it. 

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AWARDS: 

Cannes Lions, Eurobest, Epica, The Drum Awards, New York Festivals, One Show, LIA, ADC Europe, DMA Awards, Golden Drum, Global Effie & local shows. 

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Creativepool Top100 Creative Leaders 2024

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JURIES: 

The One Show, Clio Awards, D&AD Awards, Gerety Awards, Dubai Lynx, Golden Drum Awards, ADC Europe Awards, Effie, New York Festivals, Campaign BIG, The Drum Awards, Ad Black Sea.

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In 2017 I co-founded Lady Steps, a conference series designed to promote Romanian women in leadership. 

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